Information for Affiliates
Sounds True—in partnership with Idea Architects—brings you Unstoppable Joy: How to Live Joyfully Even in Challenging Times.
This profoundly life-transforming course will guide participants through the 8 pillars of joy shared in the New York Times bestselling book The Book of Joy, coauthored by His Holiness the Dalai Lama, Archbishop Desmond Tutu, and Douglas Abrams.
The 8 pillars of joy are eight qualities of the heart and mind that we can cultivate daily to begin experiencing more joy each and every day, even during times of adversity.
The course includes:
- An In-Depth Curriculum on How to Expand Your Joy
Each module features transformative teachings from the Dalai Lama and Archbishop Tutu, followed by deeper conversation to help you integrate the teachings to cultivate greater inner peace, happiness and well-being - Guided Practices to Support Each Lesson
After exploring each pillar of joy in depth, The Book of Joy co-author Douglas Abrams and spiritual luminaries Dr. Thupten Jinpa, and The Rev. Canon Mpho Tutu van Furth will also provide practical wisdom on how to apply these principles to your life. - Self-Reflection Journaling and Action Prompts
In each module, you’ll have recommended activities to reflect on what you learned, how each pillar of joy currently shows up for you, and where you’d like to expand your joy in the future. - Plus more!
Meet the Course’s Guides
His Holiness the Dalai Lama
His Holiness the 14th Dalai Lama, Tenzin Gyatso, is the spiritual leader of the Tibetan people and of Tibetan Buddhism. He was awarded the Nobel Peace Prize in 1989 and the US Congressional Gold Medal in 2007. Born in a small village in northeastern Tibet in 1935, he was recognized at the age of two as the reincarnation of his predecessor the 13th Dalai Lama. He has been a passionate advocate for a secular universal approach to cultivating fundamental human values.
Archbishop Desmond Tutu
Desmond Mpilo Tutu, archbishop emeritus of South Africa, passed away on December 26, 2021, at the age of 90. He was awarded the Nobel Peace Prize in 1984 and the US Presidential Medal of Freedom in 2009. In 1995, Tutu was appointed chair of South Africa’s Truth and Reconciliation Commission by Nelson Mandela, where he inspired a new way for countries to move forward after experiencing civil conflict and oppression. Archbishop Tutu is regarded as a leading moral voice and an icon of hope.
Douglas Abrams
Doug Abrams is a multiple New York Times bestselling author, as well as an editor, literary agent, and film producer. He is the founder and president of Idea Architects, a creative book and media agency helping visionaries create a wiser, healthier, and more just world. In addition to cowriting The Book of Joy with the Dalai Lama and Desmond Tutu, he’s also worked with other Nobel Laureates, including Nelson Mandela.
Thupten Jinpa, PhD
The Rev. Canon Mpho Tutu van Furth
Reverend Mpho Andrea Tutu van Furth is a South African Anglican priest, author, public speaker, and activist. She was the founding director of the Desmond and Leah Tutu Legacy Foundation and served as executive director from 2011 to 2016. She has coauthored a number of books including The Book of Forgiving: The Fourfold Path for Healing Ourselves and Our World and Tutu: The Authorised Portrait.
Pricing and Commission
- Course price: One payment of $297 or 4 payments of $79
- Affiliate commission: 35%
- Course Start Date: The course is evergreen and can be promoted at any time
Links and Tracking
- We encourage you to promote the program throughout your community via email and your social media channels.
- Be sure to use YOUR UNIQUE AFFILIATE LINK for each promotional effort so you can receive commissions for any enrollments you refer.
Access the Campaign
Sign up to be a Sounds True Affiliate here
Log in to your Sounds True Affiliate Account here
Once inside our affiliate dashboard, here’s how to locate your unique affiliate link for the Unstoppable Joy course launch:
- Click Promotions in the left-hand column of your account
- Click Campaigns
- Search in “All” for “Unstoppable Joy”
- Click “Show 2 Banners” to access links
- You’ll find a Banner for each of the three opt-ins below, as well as the sales page
- Copy the URL there or use the QR code
Opt-In 1:
Free Art of Living Joyfully Video Series
In this three-part series, viewers will meet the wisdom teachers featured in the course and learn several principles for experiencing more joy each and every day. The video series and email follow-up sequence include several invitations to register for the course.
Simply right-click on the images to save them to your computer.
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Opt-In 2:
LIVE Watch Party for the Award-Winning Mission: JOY Documentary
October 17, 2023 at 8pm ET | 5pm PT
Inspired by the New York Times bestseller The Book of Joy, this film centers on enlightening and often-surprising conversations between the Dalai Lama and Archbishop Tutu (filmed before his passing) about the true nature of joy. Features live interaction with one or more experts from the documentary. Attendees will receive several invitations to register for the course.
Simply right-click on the images to save them to your computer.
Desktop
Mobile
Facebook / Instagram
IG Story
Sales Materials
You can drive traffic to the course sales page at any time throughout the marketing window if you’d like to promote the course directly. We do, however, highly recommend promoting one or several of our opt-ins for maximum impact and results.
Simply right-click on the images to save them to your computer.
Desktop
Mobile
Facebook / Instagram
IG Story
Thank you for sharing this inspiring and transformative course with your community!
We deeply appreciate your partnership.
Please email affiliate@soundstrue.com with any questions.
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